# Post to Facebook, Instagram and Google > Marketing → Social posts job photos your crew marks OK to share, your 4 and 5-star Google reviews as a picture, or words alone, to your Facebook Page, Instagram and Google Business Profile, now or later. New 5-star reviews can post by themselves. **Marketing → Social** posts to your own Facebook Page, Instagram account and Google Business Profile: job photos, a good Google review as a picture, or an update in words. Post now or schedule it, and Claude can draft the caption. Social is part of the Marketing app. Owners, and admins and office staff whose role has **Marketing**, can post. See [Marketing](https://crewtavo.com/docs/clients/marketing/). ## Connect where it posts **Where it posts**, at the side of **Social**, shows each place and whether it's **Connected**: - **Facebook** and **Instagram**: install [Facebook & Instagram](https://crewtavo.com/docs/connections/facebook-and-instagram/) in Apps. - **Google Business Profile**: install [Google Business Profile](https://crewtavo.com/docs/connections/google-business-profile/) in Apps. Owners and admins whose role has **Connect apps** set these up. Until something's connected, you can still write posts and use [Share elsewhere](#share-elsewhere) to put them anywhere yourself. Meta and Google fetch the pictures from your Crewtavo address, so it has to be public on the internet. If it isn't, Social says so: words alone can still post. ## Mark photos OK to share Only photos marked OK to share can be posted: - **In the field**: on a visit's photos, tap the share badge in the corner of a photo (**OK to share**). It works without signal, and sends when the phone is back online. Subcontractors don't see it. - **In the office**: on a job's or client's **Photos**, mark each one, or choose **Mark all OK to share**. **Post these photos** then starts a post with them. Only JPEG and PNG photos can be posted: others show "Can't share". Photos of a client who asked not to be posted aren't offered (turn off **Can be posted on social pages** on their page). Photos go out as JPEGs without their location. ## Make a post 1. On **Social**, choose **New post**. 2. Pick what to post: **Photos**, **A review** or **Just text**. - **Photos**: pick up to 10 of the photos marked OK to share, from all jobs or one. Check a photo doesn't show a house number, a car plate or people's faces. - **A review**: pick a 4 or 5-star Google review with words. It posts as a square card in your brand color, with the reviewer's first name and last initial. 3. Write the **Caption** (or **What to post**, for just text), or choose **Suggest a caption** for Claude to draft one. With words in the box, it's **Rewrite**. 4. Under **Where it posts**, tick **Facebook**, **Instagram** and **Google**. One that can't take this post says why. 5. Pick **Post now**, or **Schedule** and set a **Date** and **Time** (your business's time zone). 6. Choose **Post now** (then **Post now** again: it's public), or **Schedule post**. **Save draft** keeps it to finish later. **Preview** shows what posts: a review's card, or the photos as Instagram gets them. **Suggest a caption** needs AI on for your business: an owner or admin adds your Anthropic key on **Apps → Claude** (see [Ask a question](https://crewtavo.com/docs/team/knowledge-base/#ask-a-question)). ## What each place takes - **Facebook**: photos, a review card, or words alone. - **Instagram**: needs a picture, so not **Just text**. Up to 2,200 characters and 30 hashtags. Photos are padded to fit Instagram's shapes, never cropped (in your brand color, or light grey). Several photos post as a carousel. - **Google**: needs a caption, up to 1,500 characters, and no phone number in it (Google takes those posts down). Only the first photo shows. Captions never name clients or give their address. A caption with a client's full name or street address isn't posted: "Take out the client's name or address before posting." A word that may be a client's last name is posted, with a note to check it. ## Scheduled posts, and how a post went **Drafts and scheduled** lists posts still to go. **⋯** has **Edit**, **Cancel post** and, for drafts, **Delete**. **Posts** lists the ones that went, newest first: **Posted**, **Partly posted**, **Failed**, **Cancelled** or **Unconfirmed**. Under each, every place it went to says how it went, with **View on Facebook** (or Instagram, or Google) once it's up, or what went wrong. **Post again** tries the places it didn't reach. A post goes to each place at most once. If Crewtavo can't tell whether a post went up, it shows **Unconfirmed** with "May have posted. Check your Page." Look, then choose **It's on the Page** (or **It's on Instagram**, **It's on the profile**), or **It isn't there, post it**. While your Meta app isn't Live, Facebook and Instagram posts are hidden from the public. See [Switch your app to Live](https://crewtavo.com/docs/connections/facebook-and-instagram/#switch-your-app-to-live). ## Post 5-star reviews automatically **Post 5-star reviews automatically**, at the side, posts new 5-star reviews with words by themselves. It starts off. 1. Under **Post to**, tick where they go. 2. Turn the switch on. They post at 10 AM, 1 PM or 4 PM, your time, at most 3 a day, from the next day (the same day for a review that came in before 8 AM). Each one waits in **Drafts and scheduled** marked **Automatic**, with the caption "Another 5-star review from a happy client. Thank you!", so you can change its caption, where it goes or when, or cancel it, before it goes. Turning it off cancels the automatic posts still scheduled, after saying how many. Posts you made yourself stay. If none of the places ticked can post, it shows **Paused** until one can. Turn the **Social posts** notification on under [Notifications](https://crewtavo.com/docs/team/your-profile-and-phone/#notifications) to hear about automatic posts coming up and posts that didn't go. ## Share elsewhere **Share elsewhere**, in a post or its **⋯** menu, is for X, LinkedIn, Nextdoor or anywhere else: **Download** the pictures (without their location) and **Copy caption**, or **Share** on a phone. ## If Marketing is uninstalled Nothing posts. Scheduled posts go back to drafts, and a post that's posting stops before its next place. Posts already made stay. See [Uninstall Marketing](https://crewtavo.com/docs/clients/marketing/#uninstall-marketing). Source: https://crewtavo.com/docs/clients/social-posts/ (last updated 2026-11-02)